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'I've always liked to shock people'
Eight years ago,[url=http://duveticajacketsoutletjp.albirank.net/][b]デュベティカダウンジャケット[/b][/url], Steve Pateman was a proud, contented man, having a a feeling of having fulfilled his destiny at 35. He and his wife, Sara, were built with a new baby son,[url=http://duveticashop.webmium.com/][b]デュベティカ店舗[/b][/url], Daniel,[url=http://duveticajacketssalejp.halod.com/][b]デュベチカ専売店[/b][/url], and Steve had succeeded his father,[url=http://duveticajacketssalejp.albirank.net/][b]デュベチカ専売店[/b][/url], Richard, as the boss of W J Brooks and Co, a shoemaking firm within the village of Earls Barton, near Northampton.
The Patemans had been involved with the company,[url=http://duveticajacketsmenonsalejp.halod.com/][b]デュベティカ店舗[/b][/url], founded in 1889,[url=http://duveticashop.webmium.com/][b]デュベチカ通販[/b][/url], for four generations, and Steve now employed 80 people; he'd known many of them since he began work on its factory floor like a 17-year-old school-leaver.
What Steve couldn't know was that his world was about to crash about him - and that his business setbacks will make him so well-known that the film could be based on his life.
His difficulties became apparent shortly after he took over the company. W J Brooks made lovingly crafted boots and shoes, 90 percent of these exported. "We were making 4,000 pairs per week," Pateman says. However the value of the pound was increasing, making his footwear more costly.
Within months, three interest rate increases made selling almost impossible: "We were paying wages, but we'd no work with our people." He'd one other issue: rival boots from Eastern Europe and China, made with little craftsmanship, but in a fraction of his labour costs.
Eventually,[url=http://duveticajacketsshopjp.gengfl.com/][b]デュベチカ通販[/b][/url], he'd to create 30 employees redundant. Deciding who needed to go and who could stay was awful," he admits that. "We knew these folks not just as workers, but as friends. That's how it's in a small family business."
Gloomily he soldiered on with a reduced workforce - however came the decision that changed his life. A woman in Folkestone who ran an outlet selling sexy lingerie, and boots - many of them thigh-high, in red or black leather or PVC - favoured by cross-dressers and drag queens, wanted ladies' shoes in men's sizes. "We'd done a lot of high heel shoes previously, as well as Beatle boots, winkle-pickers and creepers," recalls Pateman. "So I invested in a piece of equipment,[url=http://duveticajacketsjp.albirank.net/][b]デュベチカ専売店[/b][/url], to place 4 in heels on boots."
Sensing there might be a lucrative specialized niche,[url=http://duveticajacketsjp.gengfl.com/][b]デュベチカ専売店[/b][/url], he researched his possible client base and created their own designs: "The problem with other manufacturers' boots of the type is that they were ladies' shoes, simply made bigger to suit men. I had been entering it afresh, so I'd make sure they are wide enough, too."
Initial interest was high and purchasers were good, so Pateman chose to turn the entire factory over to producing this specialised footwear. From here, W J Brooks would be referred to as "the Kinky Boot Factory".
It had been a controversial gamble, but it kept the factory going and his workers employed. "Experts have drawn lots of conclusions and told me such a smart move it was running a business terms," he admits that. "But when you're a family business, you do it since it needs to be done. It's not theory."
The shift into kinky footwear had some amusing consequences. Someone was required to model a pair of boots for the company's brochures and catalogues. Unsurprisingly, no male workers volunteered. The other of them suggested Pateman should do it.
"I had to learn how to walk in the boots," he sighs, "and obviously my legs couldn't be hairy, and so i needed to learn to shave them,[url=http://duveticajacketsmenonsalejp.halod.com/][b]デュベティカダウンジャケット[/b][/url], too." He looks sheepish in the recollection. It's hard to assume Pateman, a pleasing, balding man, putting himself through it.
Not all his workers were thrilled by the plunge into kinky footwear. "A lot of people didn't like focusing on a pair of boots," he admits that. And one employee who handled customers voiced his reluctance to have contact with them.
"He explained, these people are weird," says Pateman. "But a year later he came back in my experience and said he was wrong: these were lovely people, they could be trusted - plus they paid."
Earls Barton is a small,[url=http://duveticajacketssalejp.halod.com/][b]デュベティカ激安[/b][/url], tight-knit village, and Pateman is really a pillar from the community - a spokesman for that footwear industry and a part-time fireman. His venture raised a few eyebrows: "One friend was worried that carrying this out would somehow change me."
Yet he was already broad-minded: "I'd been a disc-jockey, so I'd been around, seen a bit of stuff. So when I got married, my spouse visited one of those Ann Summers parties, became a manager on their behalf and did it like a part-time job." He admits for an exhibitionist streak: "I'm some of those individuals who hears in regards to a fancy dress outfits party, and says: OK, so what can we all do to shock people?"
His first taste of fame came when the BBC2 series Trouble at the Top designed a documentary about his foray into the realm of kinky boots. It attracted 4.3 million viewers (an enormous audience for BBC2) and was repeated and shown world-wide. "I couldn't believe the calls we've got and the supportive letters we received," says Pateman.
Now comes the film, Kinky Boots, loosely adapted from his story. Very loosely, as it turns out: its hero, Charlie Price, is played by Australian actor Joel Edgerton, doing a creditable Midlands accent. Charlie inherits the household shoemaking company on his father's death,[url=http://duveticajacketssalejp.albirank.net/][b]デュベティカダウンジャケット[/b][/url], and changes his plans to quit Northampton and proceed to London together with his fianc
But on a business trip, he meets a drag queen,[url=http://duveticajacketsoutletjp.albirank.net/][b]デュベチカ通販[/b][/url], Lola (Chiwetel Ejoifor),[url=http://duveticajacketsmenonsalejp.halod.com/][b]デュベティカ激安[/b][/url], and after watching him perform in cabaret,[url=http://duveticatrenchcoat.webmium.com/][b]デュベティカ激安[/b][/url], hatches the program to move into kinky footwear. Lola comes to Northampton like a design consultant, and teaches the workforce a thing or two about tolerance. They place their new range to some shoe fair in Milan, it is a huge success,[url=http://duveticadownjackets.halod.com/][b]デュベティカ激安[/b][/url], and all sorts of ends happily.
In fact, Steve Pateman's father Richard continues to be alive. He was married through those hardship - and still is. Lola is completely fictional. And the real story has a bitter-sweet ending.
Nowadays, W J Brooks isn't any more. The kinky footwear range kept it going for a few years, but it finally closed down in 2000. Earls Barton had six thriving shoe factories Fifteen years ago, however has only one; the place, as Pateman says,[url=http://duveticashoponline.webmium.com/][b]モンクレール[/b][/url], feels "devastated".
He runs his business alone, from the converted terrace house in a quiet side street, adjoining that old factory. Entering through a heavy security door you find him in the office,[url=http://duveticajacketsshopjp.gengfl.com/][b]ダウンジャケットレディース[/b][/url], with thigh-high boots in shiny black,[url=http://duveticashoponline.webmium.com/][b]デュベティカ大阪[/b][/url], garish red and leopardskin, some laced completely up, hanging in the walls.
Ironically, he might be a victim of his headline-making success: other manufacturers took note, and now obtain kinky boots made abroad cheaper - an exact echo of what went down with W J Brooks. But Pateman remains justly proud of what he attempted to caused by save his factory, and thrilled using the film.
"It's the very first time ever I've been emotional after i watched a film," he says. "Though there are numerous differences,[url=http://duveticatrenchcoat.webmium.com/][b]デュベティカサイズ[/b][/url], its story gets into and from our narrative. What brought it the place to find me was making people redundant. So for all the emotions Charlie goes through on the watch's screen, it is a much more tragic in the real world, a lot more devastating."
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